Crafting the Future of Food : The Tastic Just Add Colour Event @tastic_rice

The Tastic Just Add Colour Event – Crafting the Future of Food

Culinary excellence, creativity and the quintessentially South African ‘7-colours’ Sunday lunch masterpiece will take centre stage at the Tastic Just Add Colour event later this month.

Inspired by the proud South African tradition of the sumptuous ‘Seven Colours’ Sunday lunch, Just Add Colour has challenged 7 students to conceptualise seven dishes (one for each day of the week), using Tastic rice as a core ingredient. The defining criterion is that these dishes be simple and easy to prepare any day of the week , while serving up the deliciousness and splendor of a Seven Colours feast.

The participants are seven high-achieving students from culinary institutions across South Africa, who, in front of a live audience, will demonstrate their culinary prowess using Tastic to create a 7 Colour marvel. Each student has been assigned a mentor, chosen from an impressive group of foodies – chefs, food bloggers and authors – who’re helping them to refine their menus, ensure they stick to the brief, and deliver the best possible dish.

Since their selection in mid-July, the students have been feverishly preparing for the ultimate leg of the event, scheduled to take place in Johannesburg on the 30th September 2015.

Just Add Colour provided Tastic a unique opportunity to do two important things – first, to demonstrate in a fun and glamorous way how easy it is to create masterpieces every single day with Tastic as a base, and second, to give talented young South Africans an opportunity to showcase their skills, and connect them with some of the country’s culinary giants. We are keenly interested in the development of the culinary arts in our country, and what better way to ensure the progress of the food industry than by working with young South African talent? Each of our participants are extremely gifted and hard-working chefs in training, and we’re proud to be part of their journey in food.
Chetan Rajput | Category Executive: Tastic

The build-up had the students being tasked with preparing a menu of seven dishes inspired by seven colours – red, blue, green, purple, white, yellow and orange. Each colour was associated with certain characteristics – the challenge was to deliver seven dishes that reflected that spirit. Next, each one of them was randomly assigned a specific colour dish to prepare on event day, allowing them to refine their offering, confer with their mentors, and ensure that the meal they’ll serve up on night is the best version possible.

The next, and final step, will take place on the much anticipated evening, where the seven students will prepare their respective dishes live in front of an audience of food editors, celebrities and media at the ‘Just Add Colour’ event. Supported by their mentors on the evening, the participants will go head-to-head for the title of Tastic’s ‘Just Add Colour’ culinary supremo!

Tastic has enlisted the services of a formidable group of judges to evaluate the meals prepared on the evening. Renowned chef Benny Masekwameng, accomplished chef and food writer Anna Trapido and media personality Azania Mosaka have confirmed their participation as Just Add Colour judges, and will have the unenviable task of deciding on the best offering.

The seven students and their mentors are:

Contestant / Colour-Day
Mentor/ Blog
Gauteng – Tshwane University of Technology
Douw Louw – White/ Sunday
Tim Isabirye – www.alltimate.co.za
Gauteng – Capsicum Culinary Studio
Taseen Khan – Yellow/ Monday
Anina Meyer – www.aninas-recipes.com
Gauteng – Tshwane University of Technology
Ouma Sethole – Orange / Tuesday
Lesego Semenya – www.lesdachef.com
KZN – Durban University of Technology
Nikita Nagasur – Red/ Wednesday
Shirley Berko – www.Cuizine.co.za
KZN – Durban University of Technology –
Noluthando Bele – Purple/ Thursday

Nomi Matlala – www.nomivslife.blogspot.com
Western Cape – Cape Peninsula University of Technology
Tendani Nethengwe – Blue /Friday
Nina Timm – www.my-easy-cooking.com
Gauteng – Capsicum Culinary Studio
Tatum Eckstein – Green / Saturday
Thando Moleketi – www.jozifoodiefix.co.za

As far as the colour’s characteristics are concerned, the students are inspired by the following guidelines :

Sunday is the day for GOODNESS – White is the colour that represents Purity.
Monday is OPTIMISTIC – Yellow is Warm and Positive.
Tuesday is JOYOUS – Orange represents Joy and Attraction.
Wednesday is ENERGETIC – Red is Youthful and Bold.
Thursday is IMAGINATIVE – Purple is Creative and Clever.
Friday is ELECTRIC – Blue is Strong and Secure.
And Saturday is the day of HARMONY – Green is Balanced and Fresh.

As the countdown to 30th September commences, and the students add the finishing touches to their assigned colour meal, it’s already clear that inasmuch as there can only be one victor, the cliché that each participant is a winner, holds true. The focus and dedication with which the seven have approached the challenge, makes it clear that they will, one day, make major waves in the South African food industry and justify the investment that Tastic has made to their future in food.

Issued by Dreamcatcher on behalf of Tastic. For interview requests or further information, please contact:

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