Content Marketing Workshops

Are you tired of pouring time and resources into content that just doesn’t connect? You’re not alone.

63% of companies struggle to produce engaging content. (Content Marketing Institute)

Imagine knowing exactly what works, having the resources to create high-quality content consistently, and building a strategy that helps your business grow. That’s exactly what my Blog To Business workshop is designed to help you achieve!

This workshop has been a labour of love. When I started my blog ten years ago, content creation was all about producing massive volumes to satisfy search engines. Today, that strategy is obsolete- your work will get lost in the flood of AI-generated content unless you know how to stand out organically.

Not everyone enjoys the content creation process. Many just want results- and that’s okay! My #BlogToBusiness workshop will help content creators and small businesses take their marketing to the next level. It’s not about becoming a better writer or photographer- it’s about creating relevant content that connects your audience with your business goals.

What You’ll Learn in my ‘Blog To Business’ Workshop:

• Creating content that aligns you audience, business objectives, and SMART goals.
• Planning Your Content: How to create simple, effective content marketing campaigns.
• SEO & Distribution: Enhancing visibility through SEO and digital distribution channels.
• Quality over Quantity: Focusing on creating fewer but better pieces of content.
• Content Ideation & Repurposing: Brainstorming and optimising content for multiple platforms.
• Understanding Your Audience: Choosing the right content for the right people.

The ‘Blog To Business’ workshop is ideal for:

These workshops are perfect for Small Businesses • Start-ups • Freelancers • Bloggers & Influencers • E-commerce Businesses • Authors & Writers • Coaches • Artists • Local Businesses • Marketing Teams • PR Teams • Social Media Managers • Sales Teams • Non-profits • Educators & Trainers • Real Estate Professionals • Tourism Industry • Event Planners • Corporate Trainers.

Flexible Workshop Formats: Choose between a half-day, full-day, or two-day immersive workshops.

Contact me on +27812617803 or edward(at)jozistyle(dot)joburg.