Blog To Business Content Creation Workshop

Feeling lost in the content creation maze? You’re not alone. Many businesses struggle to create content that resonates. Imagine, instead, content that effortlessly connects with your audience and drives real results.

Are you tired of pouring time and resources into content that just doesn’t connect? You’re not alone. 63% of companies struggle to produce engaging content, and 60% find it difficult to resonate with their audience. Creating effective content is a major challenge, with 57% of marketers agreeing. Plus, without the right tools, how can you measure success? 45% of marketers struggle with that too. And let’s be honest, finding the time and resources is tough – 42% of marketers feel that pain.

That’s why I’ve poured my decade of content marketing experience into creating the #BlogToBusiness workshop, designed to help you navigate the ever-changing digital landscape and achieve tangible results.

When I created my blog ten years ago, the expectations were simply to create lots of content that pleased search engines. Today, all of that work would get lost under a deluge of AI-generated content unless you know how to make your content pop organically. You can’t outrun AI, but you can outsmart it.

As much as I love the process of content creation, I know that many people don’t and just want to see the results – which is fine. So, I’ve created this #BlogToBusiness workshop to help creators and small businesses take their content marketing and distribution to the next level. It’s not about becoming a better writer or taking nicer pictures, but about creating relevant content that connects your target audience with your business objectives.

In fact, it will teach you how to create less content that delivers more by:

Attracting your ideal customers by aligning your content with your business goals.
Developing exciting content marketing campaigns for the year.
Boosting your online visibility and attracting more qualified leads with proven SEO and content distribution strategies.
Focusing on creating high-impact content that delivers exceptional results with less effort.

In a world flooded with AI-generated content, learn how to create authentic, human-centered content that captivates your audience and builds lasting connections. Discover how to outsmart AI and create content that truly stands out.

This workshop is ideal for marketing teams, small business owners, and content creators looking to elevate their online presence.

What You’ll Learn in the JoziStyle #BlogToBusiness Workshop

Strategic Content Planning:

Develop targeted content strategies.
Define and utilize audience personas.
Establish SMART goals for content initiatives.

Content Distribution and Optimization:

Discover techniques for creating relevant content for various platforms.
Learn effective content distribution strategies.
Optimize content for maximum visibility and reach.

Content Repurposing:

Discover strategies to extend the reach of content through effective repurposing.

Adaptable Workshop Format:

Choose from tailored sessions to suit your needs.
Options include focused half-day sessions and comprehensive two-day immersions.

This workshop is perfect for:

Bloggers looking to grow their readership.
Content creators seeking to expand their audience.
Small business owners wanting to boost their online visibility.
Anyone who wants to improve their content creation skills.

Adaptable Workshop Format: Whether you need a focused half-day session, a deep-dive full day, or an immersive two-day experience, this workshop can be tailored to your needs.

Let’s talk if you need workshops or coaching.

Contact me on +27812617803 or edward(at)jozistyle(dot)joburg.