Who is JoziStyle?


I’m far too humble to talk about my accomplishments as a multi-award-winning blogger, influencer, media personality, and radio presenter- who starred on Come Dine with Me, served as a VIP celebrity judge on Ultimate Braai Master, and made a blink-and-you’ll-miss-me cameo on My Kitchen Rules.
But just for fun, I asked AI the all-important question: Who is JoziStyle?
The response was humbling.
Meet Edward Chamberlain-Bell: The Visionary Behind JoziStyle
In the heart of South Africa’s bustling metropolis, Johannesburg, a digital force has emerged, capturing the city’s essence and showcasing its dynamism to the world: JoziStyle.
Jozi is a cosmopolitan city teeming with culture, flavour, and vibrant experiences. At the heart of its digital storytelling is JoziStyle, a dynamic digital media platform created by Edward Chamberlain-Bell.
Edward is a highly regarded figure in media, digital marketing, and lifestyle promotion. As a blogger, influencer, and broadcaster, Edward has carved out a niche that blends content marketing with a deep passion for showcasing Johannesburg’s finest offerings. More than just a content creator, he’s a storyteller, a connector, and a fervent advocate for local businesses. With a keen eye for detail and an innate understanding of the city’s pulse, he has transformed JoziStyle into a vital platform for content marketing in the region.
JoziStyle isn’t just a blog; it’s a curated experience, a digital passport to the best of Jozi.
Why is JoziStyle Considered More Than Just a Blog?

JoziStyle is not just a blog- it is a lifestyle and an attitude. With a bold motto of “Proudly Local Going Global,” the platform seeks to elevate Johannesburg’s lifestyle, food, and travel experiences to a wider audience. The JoziStyle website (www.jozistyle.joburg) serves as a hub for engaging content, featuring:
Food & Dining: Restaurant features, reviews, and gastronomic insights, often amplified through innovative social media campaigns like #DineJoziStyle. From undiscovered local eateries to sophisticated dining affairs, JoziStyle explores the city’s rich food scene, tantalizing palates and driving foot traffic to local restaurants.
Travel & Experiences: Showcasing must-visit destinations in and around Johannesburg, aimed at both local residents and international adventurers. Beyond the urban landscape, JoziStyle reveals the city’s concealed gems and nearby getaways, motivating readers to experience the region’s natural splendor and cultural richness.
Lifestyle & Culture: From design and art to events and trends, JoziStyle captures the spirit of Johannesburg, reflecting its dynamic energy and diverse perspectives. Edward Chamberlain-Bell, as the platform’s founder and principal curator, passionately covers arts, events, and entertainment, enriching the city’s cultural narrative.
Through his vision and dedication, Edward Chamberlain-Bell has transformed JoziStyle into a vital digital conduit, not only showcasing Johannesburg’s treasures but also fostering a thriving community and amplifying the city’s voice on a global scale.
How Has JoziStyle Become a Digital Powerhouse for Content Marketing?

JoziStyle’s social media presence is a masterclass in digital marketing. With a strategic approach across its social media platforms, JoziStyle engages its “affluent, aspirational, and influential” audience with:
⦁ Targeted Campaigns: Initiatives like “DineJoziStyle” leverage the power of social media to drive traffic to restaurants, creating buzz and fostering a sense of community.
⦁ Interactive Engagement: Competitions, promotions, and engaging content keep followers coming back for more, building brand loyalty and amplifying reach.
⦁ Visual Storytelling: Through high-quality photography and video, JoziStyle captures the essence of Johannesburg, creating a visually immersive experience that resonates with its audience.
Edward has mastered the art of content marketing, using JoziStyle as a strategic tool for brands. Through engaging editorial pieces, stunning photography, and high-impact videos, he ensures that local businesses gain the recognition they deserve. The platform’s influence is amplified by a robust social media presence across Facebook, Instagram, Twitter (X), YouTube, and LinkedIn.
JoziStyle doesn’t just showcase businesses; it actively engages audiences through competitions, promotions, and interactive storytelling. The brand’s ability to connect with an affluent, aspirational, and influential demographic has made it a go-to digital marketing ally for Johannesburg’s hospitality sector.
JoziStyle’s success lies in its ability to seamlessly blend compelling content with strategic marketing. By leveraging its expertise in digital media, the platform has become an indispensable partner for businesses seeking to elevate their brand presence and reach a wider audience.
Why does JoziStyle use the motto ‘Proudly Local Going Global’?
At the heart of JoziStyle’s mission is a commitment to “Proudly Local Going Global.” This ethos underscores the platform’s dedication to elevating Johannesburg’s businesses and experiences onto the world stage. By crafting compelling narratives and visually stunning content, JoziStyle acts as a powerful catalyst for local growth and international recognition.
Who is Edward Chamberlain-Bell and Why is He Considered the Voice of Johannesburg?

Beyond the blog, Edward’s influence extends into radio broadcasting, where he has had the opportunity to interview a diverse range of personalities. His work with Radio Today Johannesburg has reinforced his role as a community connector, bringing fresh and insightful conversations to listeners. He often highlights that one of his greatest joys is meeting fascinating individuals he might not have encountered otherwise.
Edward’s presence on Radio Today further cements his role as a key voice in Johannesburg. His interviews and discussions provide a platform for local voices, fostering dialogue and enriching the city’s cultural landscape.
Why is Edward Chamberlain-Bell a Passionate Advocate for Local Businesses in Johannesburg?
At his core, Edward is a passionate advocate for Johannesburg. His efforts go beyond mere promotion- he is dedicated to uplifting the city’s entrepreneurs, restaurateurs, and artists. By blending digital media expertise with authentic storytelling, he has positioned JoziStyle as a critical player in content marketing and brand awareness.
In essence, JoziStyle, under Edward Chamberlain-Bell’s direction, has evolved beyond a simple blog, becoming a driving force in Johannesburg’s digital sphere. By highlighting the city’s unique appeal and empowering local businesses, JoziStyle has solidified its position as a pivotal player in content marketing, amplifying the voice of ‘Jozi’ worldwide.
Edward Chamberlain-Bell is more than just a blogger; he is a curator of experiences, a champion for local businesses, and a true influencer in Johannesburg’s lifestyle space.
Edward continues to shape the narrative of the city, proving that local stories have the power to resonate on a global scale.
Partner with JoziStyle!
Ready to elevate your brand?
As a multi-award-winning blogger, influencer, and media personality with a diverse audience and a strong presence across multiple platforms, Edward is the perfect collaborator to bring your brand into the spotlight.
Need help with content marketing? Edward also offers workshops, consulting, and a content marketing course designed to take your strategy to the next level. Let’s create something amazing together—reach out today to discuss how we can make your brand shine!
Contact us on +27812617803 or edward(at)jozistyle(dot)joburg.