March marked the one year anniversary of the first official collection of Anni King!
So much has happened in the past year! Anni King had its first official media launch in August 2014, the online shopping website was launched in November 2014 and seeing our beautiful DUSK bag coming down the runway at SAFW with Keys Fashion in March 2015. Topping it all off, Anni King worked for the first time with, then, Miss South Africa 2015 Finalist, Liesl Laurie, for the AW15 Collection. Whom we now have to CONGRATULATE as she is not only the face of our campaign but the latest Miss South Africa! Liesl will be representing our beautiful nation for 2015 and doing incredible work for South Africa. We could not be more proud.
The AW15 Collection, ‘To Brilliance’, is dedicated to the people who have made Anni King a continuous success through their altruistic inputs and for always believing in the brand. These are people who have worked very closely with Anni King on a day to day basis. I would like to say a big thank you to these amazing girls, but also not forgetting that there are many more that I hold very dearly at heart.
The colours chosen for this collection are very special, as each colour can be worn both as a day bag and as an evening bag. What is your mood today? How does your schedule look today? Each bag is designed to complement the big city lifestyle of a modern woman, making Anni King not only a bag, but a woman’s company for life, not forgetting about the classic, timeless elegance of every woman.