JoziStyle is proud to confirm we are an official media partner with the 2014 Retirement & Investment Expo. The media partnership is in conjunction with Radio Today and ChamberlainBell.com.
The 2014 Retirement & Investment Expo aims to empower all South Africans to take responsibility for their financial well-being through efficient investing and healthy living. The show includes a broad range of exhibitors who are qualified to advise vistors about financial planning, health, wellness, fitness and lifestyle solutions. The theme is to “Live. Plan. Play.” because planning for your retirement should not be a grudge decision but a lifestyle choice to improve your quality of life.
Lynn Chamier, General Manager of Thebe Reed explains, “In the past our visitor profile has leaned more toward the 40-plus age groups, but this multi-faceted show is for everyone aged 20 and older. It’s not just about retirement. It’s about your whole life’s journey, from your first paycheck to your last investment pay-out.”
Edward Chamberlain-Bell, Managing Director of ChamberlainBell.com says. “Aligning our brand with the 2014 Retirement & Investment Expo was a natural fit because we create 360°digital marketing solutions that are essential for any business. Anybody investing in a business today needs to be mindful that online marketing remains the most cost-effective medium for attracting new business.”
Radio Today is a community radio station, broadcasting in English to the mature listener in the greater Johannesburg area on 1485am; also broadcast nationally, as well as to 8 English speaking Southern African countries on DStv Audio Channel 869. Their listenership lies almost solely in the A and B income groups (LSM 7-10) and consists of people at their peak – many commanding highly influential positions in society. Many are directors of JSE listed companies, business leaders and social revolutionaries who decided to “make a difference”. They are in fact a remarkable assembly consisting of a valuable and unique marketing mix.
JoziStyle is a social blog managed by ChamberlainBell.com to promote best of Johannesburg with a strong emphasis on entertainment and healthy lifestyle. The upmarket blog also advocates financial responsibility because the best things in life aren’t always free. Associating themselves with the 2014 Retirement & Investment Expo is an opportunity to offer real value to their followers so that they can maintain their stylish lifestyles from payday and throughout their retirement.
The 2014 Investment & Retirement Expo runs from 24 to 26 October at the Coca-Cola dome in Northriding.